# Wild Guanabana Trails > Trail development and consultancy for destinations across the Middle East ## Pages - [Outdooractive](https://wildguanabanatrails.com/outdooractive/): Outdooractive · Middle East Digital trails, powered by Outdooractive. Wild Guanabana Trails is the exclusive Outdooractive reseller in the Middle... - [Contact](https://wildguanabanatrails.com/contact/): Start a project Tell us where it is. Whether you have a masterplan, a stretch of land or just a... - [Insights](https://wildguanabanatrails.com/insights/) - [Team](https://wildguanabanatrails.com/team/): Team The people who turn up. Our leads have built trails that changed how the world sees their countries. They... - [Projects](https://wildguanabanatrails.com/projects/): Projects Where we’ve done it. Three of Saudi Arabia’s giga-projects trusted us with their trail networks. Each one started with... - [Approach](https://wildguanabanatrails.com/approach/): Our approach Nothing is recommended until it has been walked. Our method starts with an audit and works to standards.... - [Services](https://wildguanabanatrails.com/services/): Services Everything a trail destination needs, from strategy to guide training. Commission one stage or the whole journey. Every service... - [Home](https://wildguanabanatrails.com/): Trail development · Middle East We turn landscapes into trail destinations. Wild Guanabana Trails plans, scouts, audits, designs and builds... ## Projects - [Red Sea Global trail networks](https://wildguanabanatrails.com/projects/red-sea-global/) - [NEOM Trail Network](https://wildguanabanatrails.com/projects/neom/) - [AlUla Adventure Trails Network](https://wildguanabanatrails.com/projects/alula/) # # Detailed Content ## Pages - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/outdooractive/ Outdooractive · Middle East Digital trails, powered by Outdooractive. Wild Guanabana Trails is the exclusive Outdooractive reseller in the Middle East. We connect your trails to millions of outdoor users and give you the tools to manage, promote and measure them. One platform for your destination and its visitors. Outdooractive is the only provider that connects B2B and B2C in a single platform. Destinations get more than a management tool: they get direct access to millions of real users, the hikers, cyclists and runners who already plan their time outdoors on Outdooractive. As its exclusive reseller in the Middle East, Wild Guanabana Trails connects the trails we plan and build to that audience, and gives destinations their own trail website, app and data. Talk to us about Outdooractive → 17M+ community members on the Outdooractive platform 1. 7M+ routes in the Outdooractive database 11,000+ business partners worldwide 21+ languages on outdooractive. comOn average, destinations reach 5 times more people with Outdooractive than with their own website alone. Figures: Outdooractive. What we deliver Everything a destination needs to go digital. Enter your trails once. Outdooractive publishes them on your own channels and across its platform, and tells you how they are used. What you haveTrails and routesPoints of interestStories, photos, eventsConditions and closuresOne Outdooractive databaseEntered once, kept up to date in one place, published everywhere. B2B + B2C in one platformWhere visitors find itYour trail websiteYour branded appSmartwatch, GPX, navigationThe Outdooractive communityAI-driven search White-label websiteA trail website in your brand, built... - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/contact/ Start a project Tell us where it is. Whether you have a masterplan, a stretch of land or just a question, start here. We reply within TBC working days. Send an enquiry Talk to a lead directly EMAILtrails@wildguanabana. com TBCOFFICECairo, Egypt TBCLINKEDINWild Guanabana Trails TBC - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/team/ Team The people who turn up. Our leads have built trails that changed how the world sees their countries. They are in the field on every project. Leave No Trace Omar Samra Founder & CEO Has led multidisciplinary trail teams on AlUla, NEOM and Red Sea Global since 2019. Omar founded Wild Guanabana in 2009 after leaving banking. He built it into the region's first carbon-neutral adventure travel company before taking it into trail development. He is also co-founder of Ala Keifak, a hospitality development and operating company that creates small boutique places rooted in their destination's nature and culture, from concept and design through to operations. He leads Wild Guanabana Trails' client relationships and project teams. He studied Economics at the American University in Cairo and holds an MBA from London Business School. In the field: the first Egyptian to summit Everest, complete the Seven Summits and ski to both Poles. Before Wild Guanabana Trails · Egypt Omar helped co-found and develop the Red Sea Mountain Trail. Through Wild Guanabana, he has also worked alongside the Sinai Trail, developing experiences on it, cross-marketing it and collaborating with its team. For more than 15 years he has designed and run adventure trips across Egypt. Green Flag Trails Auditor · WTN certified auditor Bashir Daoud Trails Development Lead / Lead Trail Auditor Founding CEO of the Jordan Trail Association. 2,000+ km audited in AlUla and NEOM. Bashir leads trail development and audit at Wild Guanabana Trails. He has audited more than... - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/projects/ Projects Where we've done it. Three of Saudi Arabia's giga-projects trusted us with their trail networks. Each one started with boots on the ground. 2,750+ km scouted 11+ trails and networks designed (6 at NEOM, 4 at Red Sea Global, the AlUla network) 35 experiences designed 18 dive sites audited Royal Commission for AlUla AlUla Adventure Trails Network 1,200+ km of hiking, biking and horse riding trails, scouted and audited across AlUla and Khaybar. LOCATION AlUla and Khaybar, Saudi Arabia KM SCOUTED 1,200+ km TRAILS / NETWORKS Multi-use network: hiking, gravel, mountain bike, horse riding SERVICES Strategy, Scout & Map, Audit & Design, Wayfinding, Promotion & Certification YEARS TBC CLIENT Royal Commission for AlUla Read the project → NEOM NEOM Trail Network 1,200 km scouted, 600 km chosen, six trails now being built (2025–2028). LOCATION NEOM, Saudi Arabia KM SCOUTED 1,200 km TRAILS / NETWORKS 6 trails, 600 km SERVICES Strategy, Scout & Map, Audit & Design, Build, Experiences, Trail Readiness YEARS 2025–2028 (ongoing) CLIENT NEOM Read the project → Red Sea Global Red Sea Global trail networks Four trail networks in four nature zones, and the experiences and stories that give people a reason to walk them. LOCATION Red Sea coast, Saudi Arabia KM SCOUTED 350 km TRAILS / NETWORKS 4 networks in 4 nature zones SERVICES Scout & Map, Accessible Trails, Experiences & Stories YEARS TBC CLIENT Red Sea Global Read the project → Planning something at this scale? Start a project → - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/approach/ Our approach Nothing is recommended until it has been walked. Our method starts with an audit and works to standards. Every alignment, grade and sign comes from time on the ground. The method Seven steps, one standard. From the first read of the masterplan to the first guided group. 01 Market and brief We study the target markets and competing destinations, and read the masterplan, existing routes, hydrology, access and brand guidelines. Every trail is shaped for the people it should attract before anyone walks it. 02 Field scouting We walk the land and test every planned alignment. Where the plan misses a better line, a loop or a connector, we propose one. We record the experiences and stories along the way. 03 Audit We divide each trail into segments and grade it for risk, terrain and effort. Every intervention is logged with a unique ID, a GPS position and a photo. Together they become the list the build must solve. 04 Design We optimise each alignment for views, heritage and existing paths. Then we check it against flood risk, shade, access and emergency routes. 05 Wayfinding We design a three-level signage system (waymarks, directional poles and overview panels) in the client's brand language. 06 Build We build the trails and infrastructure, and solve every intervention from the audit. 07 Launch We train the guides, produce the maps, websites and apps visitors use, and help the trails get known. What an audit looks like Every segment graded. Every repair logged.... - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/services/ Services Everything a trail destination needs, from strategy to guide training. Commission one stage or the whole journey. Every service below has been delivered on a named project. 1 Plan Trail Destination Strategy 2 Scout Scout & MapExperiences & Stories 3 Audit Audit & DesignWayfinding SystemAccessible Trails 4 Build Build & Infrastructure 5 Launch Trail ReadinessPromotion & Certification 1 Plan Who are the trails for? /services#strategy Trail Destination Strategy For a client who is asking whether trails can put the destination on the map, and for whom. A trail should be built for the people who will walk it. We study the target markets and competing destinations, then shape each trail's style, story and difficulty to fit both the land and those markets. Target market and competitor analysisBenchmarking against the world's top trailsA trail style, story and difficulty profile matched to the topography and the target marketsLocal economy and community benefit planNetwork concept and phasing roadmapProof: NEOM benchmarking, AlUla market analysis · Team experience: Jordan Trail (local economy) 2 Scout Walk the land. /services#scout-map Scout & Map For a client who has land but no routes. We walk the land, find the lines worth following and map them so planners and engineers can build on the result. Field scouting of new alignmentsClimbing and via ferrata route findingGIS networkTechnical maps for planners and engineersProof: AlUla (1,200+ km), NEOM (1,200 km), Red Sea Global (350 km) /services#experiences Experiences & Stories For a client who needs reasons to visit beyond the path. While... - Published: 2026-11-03 - Modified: 2026-11-03 - URL: https://wildguanabanatrails.com/ Trail development · Middle East We turn landscapes into trail destinations. Wild Guanabana Trails plans, scouts, audits, designs and builds trail networks for governments, tourism authorities and destination developers. See our projects → 2,750+ km of trails scouted for AlUla, NEOM and Red Sea Global 3 Saudi giga-projects 35 adventure experiences designed Since 2009 running adventure travel in the regionTogether, our leads have scouted, audited and built more than 4,000 km of trails across Saudi Arabia, Jordan and Greece. TBC Why the ground comes first A trail is only as good as the ground it was planned on. A line on a masterplan is not a trail. It becomes one when someone has walked it, measured it, graded it and asked what happens when it floods. That is where we start. Since 2019 we have walked thousands of kilometres of desert, wadi and mountain for the region's most ambitious destinations, then turned what we found into networks people can safely use. Trusted by From the first question to the first visitor. Clients come in at any stage, or commission the whole journey. 1 Plan Who are the trails for, and what should they feel like? 2 Scout Walk the land, find the routes and the stories. 3 Audit Grade every segment, then design the network and its wayfinding. 4 Build Build the trail and fix everything the audit found. 5 Launch Train the guides and get the trails known. Explore our services → Featured projects Three giga-projects. Boots on the... ## Projects